Late last year we noted Amazon’s efforts to ‘disrupt’ the traditional grocery retail model by introducing small format stores that allow customers to simply walk in, pick up what they want and walk out. The concept store, dubbed AmazonGo, tracks a customer’s every move, including each item they remove from store shelves, allowing them to skip long, often frustrating, check out lines (see: Amazon Goes Offline With Bricks-And-Mortar Grocery Chain; Envisions Opening 2,000 Stores).
Now, after nearly a full year of testing their Seattle concept store with employees, Amazon says their cashier-less grocery store is just about ready to go live. As Bloomberg notes this morning, the company has already begun hiring construction managers and marketing staff to build out a store base.
The e-commerce giant unveiled Amazon Go last December, saying it planned to open the store to the public early this year. However, the company encountered technical…
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